We published
a full guide to designing emails for web-based email clients
some time ago. However here is a simplified guide to the
do’s and the don’ts.
Hotmail
Globally
defined <BODY> references such as VLINK or LINK
will not work apart from BGCOLOR
CSS
must be outside the <HEAD> tags as everything inside
the <HEAD> tags is stripped
Try
to put the closing </HEAD> on its own line. We have
seen Hotmail sometimes fail to pass this when on a line
with other text. When this happens Hotmail thinks that
everything is in the <HEAD> tags and therefore you
end up with a blank email
AOL
The
latest versions of AOL mean you can get away with most
standard HTML
Special
characters in plain text format can be problematic so
use the HTML entity instead
Yahoo
The main issue with Yahoo is again the globally defined
fonts and colours for text and links
In the
next few weeks Emailcenter will be adding an “Inbox
Preview” option to Maxemail so users can see at a
glance how the email renders in each of their email clients.