Revolution, the champions for innovation in the digital marketing sector have Highly Commended Emailcenter for our expert use of email as a marketing channel.

This welcome commendation comes on the back of our endorsement from The Institute of Direct Marketing (IDM), who gave Emailcenter an award for being the email service provider that offers the “best use of email marketing”.

Emailcenter received the commendation from Revolution for the work conducted for toptable.com, the restaurant booking service. toptable.com tasked Emailcenter to create an email programme that would stop customers from defecting and turn them into loyal, regular users of the toptable.com website.  A year on from the start of the new eCRM programme bookings from defectors increased by 1,600%, proving that when customers are communicated with in a way that suits them, great results follow.

We took a few snaps of the event. Head on over to the facebook page to take a look.

Last night, we here at Emailcenter won one of the most coveted awards in the industry – the award for “Best use of email marketing” from the IDM. We received the accolade at the IDM Business Performance awards, which celebrates the work of the most innovative and effective organisations in the direct marketing industry.

The award recognises the work we have done for toptable.com, in achieving exceptional results in customer engagement and sales growth. Read full case study.

“This award gives me great satisfaction and further reinforces the importance of sending relevant and engaging content in a timely manner. We thoroughly enjoy working with companies such as toptable.com who share the same views on email marketing best practices.” Nigel Williams, Managing Director – Emailcenter.

Toptable.com joined us on stage to collect the award which west presented by Sally Gunnell OBE.