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About Emailcenter
Leaders in retention focused email marketing programmes
Emailcenter are a leading email service provider offering the technology and expertise to implement best in class email marketing programmes.
RETENTION FOCUS
Our specific specialism is helping our clients maximise the revenue generation from a customer database through utilising email.
This key principle of focusing purely on using email with an existing client database sits with our belief that email is a fantastic retention tool but fundamentally useless as a tool for acquisition. As a result we do not work with any 3rd party lists.
MAXEMAIL
Our email marketing solutions are all branded under the Maxemail umbrella. The Maxemail technology platform for managing the delivery, targeting and analytics of email marketing has been entirely developed in-house while we also employ a team of experienced account handlers and consultants who provide unrivalled expertise in delivering successful email programmes.
SOLUTIONS, SERVICES & EXPERTISE
Maxemail is deployed either as a hosted, installed or fully managed solution. One of the strengths of the Maxemail offering is the expertise provided from the Emailcenter team. This ensures that the client has additional support to maximise their use of the technology platform along with having an industry expert provide valuable input into their email marketing’s strategic direction. Unlike other email service providers we firmly believe that to run a best in-class email programme just supplying a technology solution is not enough.
COMPANY HISTORY
Emailcenter was founded in 1999 by current MD Nigel Williams who spotted a gap in the marketplace for using email effectively as a CRM tool. In 2001 Emailcenter launched the first version of Maxemail which has now been established as one of the premier email marketing technology solutions available.
Today Emailcenter work with over 500 organisations across the world in managing their email marketing. A selection of these and some case studies can be viewed here.






