Maxenews . The strategy and tactics for successful email marketing

Maxthelion - Email Marketing Training Portal

Maxenews is Emailcenter's monthly newsletter focussed on permission based email marketing. Each month we will deliver the latest thinking in best practice along with case studies to assist you in your email marketing.

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Briefing: Can your customers actually read your email newsletters?

Emailcenter research has shown that around half of the emails received from leading consumer-facing organisations in the UK will not display as intended in the majority of their customers inboxes.

This briefing shows you how to ensuire your email renders correctly in Hotmail, Yahoo, Outlook, Lotus Notes and AOL.

Click here to read more

Segmentation ideas for your email campaigns
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Maxemail V3 enables you to append unlimited data fields to each member of your email list. This allows you to communicate with your customers with offers and information that is highly relevant.

This article suggests uses for various types of data that you collect about your customers.

Click here to read more

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For more information on Emailcenter's solutions for permission based email marketing visit www.emailcenteruk.com or call 01327 350921

Permission Based Email Marketing Solutions

The Maxemail family of solutions has been designed to allow easy control, management, tracking and reporting of email messaging and marketing campaigns.

Features include:

Send and manage multiple campaigns

Manage multiple users

Personalise every message

Segment your lists

Track every open, click-thru, bounce and more

Create custom reports