Data Integration

AutoSync email marketing activity with your CRM

Enable Sales to see which prospects responded to marketing emails and contact them appropriately.

Let Marketing can track the leads generated from emails all the way through to conversion.

Remove the need for manual import and export of customer data by taking advantage of the various integration plug-ins.

Maxemail integration with Salesforce

Whilst Saleforce offers Sales teams many of the tools needed to record and monitor interactions with prospects, it is however limited in its email marketing offering.

Integrating Maxemail with Salesforce closes the loop between Sales and Marketing and combines a full featured email marketing platform with your CRM system.

• Marketing lists held within Salesforce are automatically synchronised with Maxemail - no additional data management needed.
• Tracking information from email campaigns is fed back into Salesforce allowing Sales and Marketing to easily monitor and decide on further actions.

Note: The Maxemail integration uses an API in order to exchange data between the two platforms. The following versions of Salesforce offer an API and will support the integration, Enterprise Edition, Unlimited Edition.

Maxemail integration with Apteco FastStats

FastStats allows marketers the ability easy review and analysis of marketing databases to produce highly targeted data selections via an easy drag and drop interface.

This integration offers marketers a quick and effective means of selecting data files for emailing. The data files are automatically transferred to Maxemail, making it easy to set up email campaigns. Campaign results are then fed back into FastStats for further analysis and subsequent remarketing.

Maxemail can also automatically pull data from FTP sites, XML, SageCRM and other 3rd party applications via our API.