HTML email is a strange beast
In many ways it is the epitome of modern communication. With a mobile optimised email a marketer is able to send a visual, interactive, dynamically generated, personalised message across the world.
You would be forgiven for thinking, then, that HTML email is compatible with the most recent advances in modern websites.
This is not the case
In many ways HTML email and the systems that render them work in a way which is, in internet terms, archaic.
To help those new to designing HTML for email we have put together a handy infographic with some of our top tips for formatting and structuring an unbreakable message.