Emailcenter have teamed up with Lead Forensics in a new partnership that will enable Emailcenter Clients to identify the anonymous website visitors that don’t fill out a “contact us” form or make an enquiry.
Lead Forensics software gives B2B clients the ability to see who have been visiting their site, what they looked at, how long they stayed and at what point they left. Emailcenter have seen the value first hand in how this software works and how it could benefit their clients.
Using the software, users can drill deeper into how their email campaigns are performing. Having the ability to see which pages each business is viewing, enabling them to see beyond the call to action click and decipher how their landing pages on their website are performing.