Email Marketing Guides
In 2018, we will be releasing a range of guides to help you identify email marketing opportunities, make full use of the tools and features available within our advanced platform, and maximise return on investment.
Planning Guide 2018
Emailcenter’s Planning Guide
Get a head start on your marketing with our planning guide which includes key dates, promotional opportunities and holidays to help you prepare your 2018 email marketing with ease.
Released: 4th December 2017
Are You Driving In The Fast Lane?
Report Based Survey of 250 B2B Marketers
This report provides an insight into the state of email marketing at present and its potential moving forwards.
Released: 1st December 2017
Festive Marketing Guide
Emailcenter’s Guide To Festive Marketing
In this guide we look at why email marketing is such a crucial part of your festive marketing plan, key dates you should have on your calendar, how automation can be used, some top tips for your emails and a handy do’s and dont’s list.
Released: 1st November 2017
Lifecycle Email Marketing Guide
In this guide, we look at email examples that can be sent during a customer’s journey, from the moment of sign up right the way through all the stages of their lifecycle, as well as some key takeaways that can be can be implemented within different businesses.
Released: 15th August 2017
Travel Email Marketing Guide
This guide explores the opportunities travel marketers have with regards to email marketing.
We look at various touchpoints they have with clients, how best to keep them informed and where the opportunities for upselling are.
Released: 25th May 2017
Email Campaign Planning Guide
Get ready for the year ahead with this guide to key events and other promotional opportunities, which includes bank holidays, school holidays and popular annual celebrations. Covering from Q3 2017 – end of Q2 2018
Released: 14th May 2017
Ten eCommerce Emails You Should Be Sending
Discover ten types of email that all eCommerce businesses should be sending and learn how these enable you to connect with customers at the right time, build trusted relationships and sell more online.
Released: 6th February 2017
At Emailcenter, we don’t just provide businesses with the software needed to build and manage advanced campaigns. Take a look at our other resources for inspiration on how you can develop your email marketing programme.